I was first drawn to the idea of Duplication Marketing or Network Marketing when I read the book "Why Not Me" by Paul and Dan Monaghan. I was so impressed with it that I sought them out to join their organization. I'd like to tell you that I had phenomenal success with the company but it wouldn't be true. Unfortunately I ran into three problems, my products could be purchased at a lower cost from a better known supplier, none of the people in my circle of influence ever listened to personal and professional development tapes and I was clueless about marketing. The end result was all I had to show for my time in business were some alienated friends and a massive library of self-help tapes. The good news was that I got plenty of value from the motivational and education products because my day job was as a coach and facilitator of self-esteem and self-development workshops.
Even though I never made money from my first venture in a home-based business, I wasn't about to give up on the idea of creating exponential wealth. Well actually that wasn't really my first venture in network marketing. I had joined a company that marketed a magnetic water device that was supposed to take the hardness out of the water. It wasn't until several years later that I realized that it had been a network marketing company and there was a logical reason I was constantly being invited out to meetings. I tell you this so you won't be too surprised when you get people joining you who don't have a clue what they're joining. As Jim Rohn would say, "fascinating!"
The fascinating part is that not only did they not explore the opportunity enough to know what they were getting into but also the people doing the recruiting were not asking enough questions. There is little to gain by helping someone start their own business if in fact they do not realize that that is exactly what they are doing. They will not stick around long enough to help either of you. So get in the habit of qualify, qualify and qualify. My mentor trained me to build slow and stable. That is where the money is.
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